Research increasingly shows that smell doesn’t just affect how we feel: It affects how we think, in ways that are just beginning to be understood. Studies have confirmed that scents can trigger generosity, and that they affect our decision-making processes and judgments rather than just emotions. Even when smells aren’t on the forefront of our consciousness, our minds are trying to match them with other sensory information to interpret our surroundings.
Read more about what the nose knows!
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